hackergal

Want to talk to a woman in tech?

It’s easy. Just say, “Hey Siri.” Or shout, “Alexa!” Or start a conversation with the woman who lives in your Google Home.

Why can we rattle off names like Tim Cook and Mark Zuckerberg, but when we search for a female voice in tech, we’re stuck with the robots who tell us the weather? We created this campaign for Hackergal, an organization getting more young women interested in coding, to change that.

We put these posters up around tech companies in Toronto, in addition to placing our messaging next to the devices in stores.